OTT Monetization Service

OTT Monetization Service

OTT Monetization Service 

Aggregating advertising audiences across platforms and serving fresh, relevant inventory has been a challenge for many operators, programmers and broadcasters whose future video revenues depend on it. An effective DAI strategy can create new opportunities for advertisers to reach consumers with targeted ads within multiscreen premium programming environments. OTT Monetization Service provides access to Imagine Communications’ proven, globally deployed Targeted Delivery solutions in a fully cloud-hosted environment. Enabled by Amazon Web Services (AWS), this cross-platform managed service eliminates the complexity and cost of installing, operationalizing and supporting your own on-premises, next-gen ad tech solution.

OTT Monetization Service enables video providers to support dynamic ad insertion for linear and OTT services, with hosting, management, monitoring and updates.  We provide 24/7/365 best-in-class support every step of the way — ensuring that your critical monetization workflows operate efficiently, effectively and securely.

Cloud Support Services

As part of our OTT Monetization Service, Imagine provides a comprehensive suite of cloud support services, including: 

  • Cloud Deployment & Mangement – Compute, network storage resource sizing within AWS cloud accounts
  • Application Monitoring – 24/7 application-level monitoring via alert-based notifications
  • Software Release Upgrades – All managed through change control process
  • Patching – Latest software, infrastructure and security updates 
  • Security – Customer application audits 
  • SLAs – Service Level Agreement options include CloudStandard, CloudCare and CloudCare+

Pre-Integrated Partnerships

Imagine works closely with IT and Cloud leaders to develop open-standard solutions with the precision, performance and reliability that broadcasters expect from traditional facilities and lessen the impact of the transition to next-generation operations.

OTT Monetization Service leverages best-in-class cloud services for infrastructure and media workflows through AWS, enabling Imagine to provide ensured security, control, stability and flexibility.  And via pre-integration with industry leading Ad Decision Services, we can also provide programmatic ad decisioning services and cross-screen ad serving, enabling you to execute live and on-demand video campaigns securely and at scale. 

Professional Services

With a global professional services organization exceeding 130 industry experts, Imagine brings both the scale and the depth to manage the smallest and the largest projects in the world.   Our team has the capability to impact all aspects of a project using our end-to-end methodology.  As part of the OTT Monetization Service, an Imagine Project Manager takes a leadership role working with the key client project management staff on the project.

24x7x365 Customer Care 

Imagine Communications’ customer care team has unsurpassed experience operating a mission-critical service center.  Our team has the ability to route a service request anywhere in the world immediately to the Imagine Communications Service Center. Our worldwide footprint means you are always within reach of assistance when and where you need it.

Robust OTT Solutions

Our feature-rich, auto-scaling dynamic insertion solution offers the performance to meet your monetization needs today and the scalability to support future growth.  

Capabilities include support for multiple linear and time-shifted use cases; integration with all leading ADS systems, DRM and CDN partners and market-leading scheduling systems; optimal routing of ad placement requests; automated ad transcoding; and advertising support in alternate content for sports and blackout management. OTT Monetization Service is a managed offering based on Imagine’s market-leading Targeted Delivery portfolio — a set of comprehensive linear and digital solutions that can be individually integrated into existing networks, managed and monitored 24/7.