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Rob Malcolm, Vice President of Sales
The Top Signs Point To North America Finally Embracing Audience-Based Buying    For decades, the spot has ruled supreme in U.S. TV advertising. The audience is unpredictable, the costs high and real measurability elusive, but it’s simply been what TV has ...
Philip Grossman, Vice President Solutions Architecture and Engineering
Where in the world have you seen Philip Grossman? Just about everywhere! On top of his day job, Philip is an internationally recognized cinematographer, capturing his global escapades in moving images. Learn more >> 4K vs. UHD. So what's the di ...
Yuval Fisher, Ad Insertion Aficionado
Who is this Yuval Fisher fellow, anyway? Quite well-versed when it comes to IP video, MPEG-4, and dynamic ad insertion, Yuval is also a Master of Manifest Manipulation — to name but a few of his talents. Learn more >> How do I know there really was ...
John Mailhot, CTO, Networking & Infrastructure
Who is this John Mailhot fellow, anyway? Part of the original digital TV dream team, The Grand Alliance, John is an MIT alum, editor of the SMPTE ST 2110 standard, and all-round IP VIP. Learn more >> What's the best way to learn about SMPTE ST ...
Yuval Fisher, CTO, Targeted Delivery
How can I monetize OTT streams? Who is this Yuval Fisher fellow, anyway? Quite well-versed when it comes to IP video, MPEG-4, and dynamic ad insertion, Yuval is also a Master of Manifest Manipulation — to name but a few of his talents. Learn more >> ...
Joe McGarvey, Director of Marketing
If you’re looking for a discussion on industry consolidation, you’ve come to the wrong place. True, media and entertainment companies are merging and mating at a quickening pace, as this online article from the summer of 2017 attests. But the shrinkage we ...
Joe McGarvey
New year. New urgency. The writing has been on the wall for several years. But now, entering 2018, it’s a bit bolder — and possibly in all caps. Broadcasters, content distributors and other organizations that inhabit the media and entertainment ecosystem ...
Imagine Communications
On December 8, the Society of Motion Picture and Television Engineers (SMPTE) publicly announced the publication of the primary standards within SMPTE ST 2110, the highly anticipated standards suite that specifies the carriage and synchronization of video ...
Joe McGarvey, Director of Marketing
It’s the fall season in my corner of the world and that could only mean one thing: the annual appearance of all things pumpkin. As the weather begins its autumnal change, so too does the flavoring of nearly every consumable imaginable. Coffee, cereal, don ...
Joe McGarvey, Director of Marketing
These are heady times for an industry that has no choice but to shift to a more agile technology platform to better combat new competitive challenges and keep pace with rapidly evolving content consumption patterns. Media companies must simultaneously sup ...