New Hall, New Home
NAB Show: April 24 - 27, 2017

How do you get to the future of TV?

Learn:
ImagineLIVE! Power Sessions

Hear some of the industry’s brightest minds discuss today’s hottest topics at these must-attend sessions for anyone looking for answers on HOW to turn disruption into opportunity.

Engage:
Influencers and Innovators

Tap the brains of leading broadcast and IT experts and engineers on-hand to answer all your questions on HOW to design, deploy and operate microservices-based hybrid and IP workflows.

Test-Drive:
2017’s Coolest New Tools

Get a first look at tomorrow’s technology — from UHD processing and cloud-native playout to OTT transcoding and unified scheduling — and learn HOW you can benefit from it today.

Experience:
The future of TV. Today.

See HOW media content and advertising moves from source to destination in the facility of the future via our interactive, end-to-end workflow — spanning from Live Production to Multiscreen Delivery.

ImagineLIVE! Power Sessions & Master Classes

Stand SL1516 will provide the backdrop for an exciting program of free-to-attend panels and presentations featuring some of the industry’s brightest minds discussing today’s hottest topics. These are must-attend sessions for anyone looking for answers on HOW to turn disruption into opportunity.

Zenium™ Master Classes
April 24–26
Daily 10:30 a.m. – 11:00 a.m.

Introducing a daily Master Class on Zenium™, the powerful and pure microservices technology for building smarter applications and services for virtualized environments. These 30-minute classes are designed to provide hands-on instruction in how media companies can unleash the power of Zenium to reduce costs, improve efficiency and speed to market, as well as condition their operations to quickly and seamlessly integrate the latest technologies and capabilities.

 


Monday, April 24, 2017

Introducing a daily Master Class on Zenium™, the powerful and pure microservices technology for building smarter applications and services for virtualized environments. These 30-minute classes are designed to provide hands-on instruction in how media companies can unleash the power of Zenium to reduce costs, improve efficiency and speed to market, as well as condition their operations to quickly and seamlessly integrate the latest technologies and capabilities.

The technology benefits of ATSC 3.0 are becoming widely known, but how will the next-generation standard change broadcast business models? This panel of industry experts will discuss tangible workflow and monetization strategies that enable the aggressive and aware media company to capitalize on the best of what ATSC 3.0 offers.

Panelists:


Moderator
Sarah Foss
Chief Product Officer, AMS
Imagine Communications


JW Linkenauger
Director Advertising Support Operations
Sinclair Broadcast Group


Delbert Parks
Senior Vice President and Chief Technology Officer
Sinclair Broadcast Group

Steve Reynolds CTO, Imagine Communications
Steve Reynolds
Chief Technology Officer
Imagine Communications

It's all moving faster than many anticipated — but it works. Real-world implementations of cloud-based playout are here today, and first-movers have already gained advantage. Don’t get left behind! This session will demonstrate why it matters, where to start and how to move forward with your own next-gen playout solution.

Panelists:


Moderator
Steve Smith
Cloud Chief Technology Officer
Imagine Communications


Andrew Bender
Account Chief Technologist, Global Accounts
HPE


Dario Scacciati
Senior Director Global Business Development, Media & Entertainment
Microsoft


Mark A. Sanders
General Manager – Enterprise Video (Engineering)
Telstra


Mauricio Felix
Senior Project Manager
TV Globo


Tuesday, April 25, 2017

Introducing a daily Master Class on Zenium™, the powerful and pure microservices technology for building smarter applications and services for virtualized environments. These 30-minute classes are designed to provide hands-on instruction in how media companies can unleash the power of Zenium to reduce costs, improve efficiency and speed to market, as well as condition their operations to quickly and seamlessly integrate the latest technologies and capabilities.

Now that IP is here to stay, how do you gain market advantage from it? This keynote panel of Imagine's CEO and industry luminaries will provide strategic insights on how to deploy a business model that disrupts the market, while providing lasting momentum and profitability.

Panelists:


Host
Charlie Vogt
Chief Executive Officer
Imagine Communications


Brad Wall
Senior Vice President, Network Operations
Disney/ABC Television Group


Richard Friedel
Executive Vice President and General Manager of Fox Networks
Engineering & Operations and President of Video Services Forum


Bob DeHaven
General Manager, Worldwide Communications & Media
Microsoft


Kevin Gage
Executive Vice President of Strategic Development and Chief Technology Officer
ONE Media


David Kline
Executive Vice President and Chief Information & Technology Officer
Viacom

 

Get a backstage look at how future-focused sports teams, venues and mobile production companies are working to "deliver audience" and realize new monetization options. This panel of experts will present real-life examples that highlight the A-to-Z methods used to aggressively get up and running with the latest IP, hybrid IP and cloud-based technologies.

Panelists:

Steve Reynolds CTO, Imagine Communications
Moderator
Steve Reynolds
Chief Technology Officer
Imagine Communications


Christopher J. Mascatello
Executive Vice President, Technology Solutions
ANC


Ed Chapman
Vice President Business Development & Alliances
Arista Networks


James Stellpflug
Vice President of Product Marketing – Global
EVS


Andreas Lattmann
Chief Technology Officer
tpc Switzerland AG


Wednesday, April 26, 2017

Introducing a daily Master Class on Zenium™, the powerful and pure microservices technology for building smarter applications and services for virtualized environments. These 30-minute classes are designed to provide hands-on instruction in how media companies can unleash the power of Zenium to reduce costs, improve efficiency and speed to market, as well as condition their operations to quickly and seamlessly integrate the latest technologies and capabilities.

With today’s audience dispersed across more content, devices and networks, how do we "stabilize" our currency and mitigate buzzkill? Jeff Eales, director of Ad Sales Systems, SKY MEDIA, shares real-world experience, “gotchas,” and ways that he and the SKY team have increased revenue and decreased costs through impression-based sales strategies and systems.

Panelists:


Jeff Eales
Director of Systems & Development
SKY MEDIA


Sarah Foss
Chief Product Officer, AMS
Imagine Communications

Will OTT eventually overtake linear TV to become the dominant form of video consumption? Is it already there? This session will explore OTT distribution as an evolving art and science in the media world — where Social and Mobility are the dramatic, new influencers changing the scope and scale of consumption dynamics and exciting new delivery technologies are changing success dynamics.

Panelists:


Moderator
Glodina Lostanlen
Chief Marketing Officer
Imagine Communications


Frank Deo
Chief Technology Officer
American Theater Channel


Rashmi Misra
Head of Worldwide Media and Entertainment
HPE


Markus Placho
Head of Media Business Unit
Siemens Convergence Creators


Yuval Fisher
Chief Technology Officer, MVPD
Imagine Communications

 
 

Explore Stand SL1516


LIVE PRODUCTION

  • Hybrid SDI/IP Routing & Multiviewers
  • UHD Processing & Contribution
  • Sports Production


PLAYOUT

  • Hybrid SDI/IP Playout, Master Control & Content Management
  • UHD Playout, Storage & Graphics Workflow
  • Cloud Solutions


MULTISCREEN DELIVERY

  • Transcoding & Delivery for OTT, cDVR, Linear Services
  • Microservices & Unified Distribution
  • Unified Scheduling, Playout & Distribution


ADVERTISING MANAGEMENT

  • Dynamic Ad Insertion & Unified Distribution
  • ATSC 3.0 Next Generation TV
  • MVPD & NA Broadcast Advertising Management
 
 

Can’t-Miss Conference Sessions

Implementation of a Multi-Vendor, Standards-Based, All-IP Production Control System

Saturday, April 22, 9:00 a.m. – 10:30 a.m.
LVCC: N258

John Mailhot, CTO, Networking

Learn More ››


SMPTE ST 2110 Explained – What it is, what it does, why it will rule the world

Saturday, April 22, 9:00 a.m. – 10:30 a.m.
LVCC: N258

Leigh Whitcomb, Associate Architect

Learn More ››


Understanding SMPTE 2059 (PTP) IP-based Timing, with Application Studies and Results

Saturday, April 22, 1:30 p.m. – 3:00 p.m.
LVCC: N258

Leigh Whitcomb, Associate Architect

Learn More ››


Executive Panel: IABM All Industry

Monday, April 24, 8:00 a.m. – 10:00 a.m.
LVCC: N235/N237

Glodina Lostanlen, Chief Marketing Officer

Learn More ››


NextGen TV: A View into the Next Generation of the Broadcast Business

Monday, April 24, 4:00 p.m. – 4:30 p.m.
LVCC: N260

Steve Reynolds, Chief Technology Officer

Learn More ››


Alliance for Women in Media Panel — Media Minefield: Women Navigating Technology in Daily Operations

Tuesday, April 25, 8:00 a.m.
Westgate Hotel

Sarah Foss, Chief Product Officer, AMS


Panel: Gender Balance in TV

Monday, April 24, 3:30 p.m.

Sarah Foss, Chief Product Officer, AMS


IABM IP Showcase: AIMS Reference System Architecture Guidelines

Tuesday, April 25, 5:00 p.m. – 5:30 p.m.
Wednesday, April 26, 4:00 p.m. – 4:30 p.m.
Thursday, April 27, 10:00 a.m. – 10:30 a.m.
LVCC: N4824

Kerry Wheeles, Chief Technical Officer, Networking