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6 April, 2016 by Joe McGarvey, Director of Marketing
It’s always good to have options. Whether you’re a recent university graduate on the brink of a 40-year career, an up-and-coming actor looking to avoid career-paralyzing typecasting or a producer or distributor of high-quality video battling to keep pace with a rapidly evolving industry, a surplus...
21 March, 2016 by Joe McGarvey, Director of Marketing
It’s not exactly a secret that the media and entertainment industry is dealing with significant disruption and once-in-a-generation change. Shifting video consumption patterns and the related reordering of longstanding distribution channels are forcing media companies to inject new levels of...
The 2016 Focus Forward Technology Trends Survey: Findings and Analysis
8 March, 2016 by Joe McGarvey, Director of Marketing
The media and entertainment industry is in a state of transition. No kidding? Even though we’re only a little more than two months into 2016, the above pronouncement could be an early contender for Understatement of the Year honors. The unvarnished and unqualified reality is that broadcasters and...
Steve Reynolds, Imagine Communications CTO
3 February, 2016 by Joe McGarvey, Director of Marketing
On January 21, Imagine Communications announced an expansion of a strategic relationship with Hewlett Packard Enterprise (HPE) that was first made public in April 2015. The first-of-its-kind collaboration unites leading innovators in the media and IT industries. The new partnership is underlined by...
Imagine Communications Receives 2015 Emmy® Award for Technology and Engineering
15 January, 2016 by Joe McGarvey, Director of Marketing
Imagine Communications’ Terry Grinewich (far left) and Bridget Allen with ad management pioneer George Beattie at Emmy Awards ceremony Sometimes it takes a while for recognition to catch up with achievement. More than three centuries went by before William Shakespeare was given a writing...
Avoiding the Broadcast Standards Wars
11 January, 2016 by Glenn LeBrun, VP-Strategic Marketing
With the arrival of the latest Star Wars saga, I am reminded of something that occurred not too long ago in a technology galaxy not so far, far away.  Most in the broadcast industry may not be aware of the “Cell Wars” of the 2000’s, where telecom vendors and mobile operators backed multiple...
2016 Trends
14 December, 2015 by Joe McGarvey, Director of Marketing
Yep, this is one of those “what to expect in the year ahead” pieces, which have become a December ritual, like the airing of 50-year-old kids TV shows that nobody under 50 watches anymore or the compilation of self-improvement resolutions that are long forgotten by February. End-of-year...
Cloud Storage
13 November, 2015 by Joe McGarvey, Director of Marketing
According to most accounts, PayTV and Over-the-Top (OTT) video content providers are locked in a winner-take-all struggle for the eyeballs — and wallets — of consumers. While conflict makes for a good story, and there is definitely competitive tension between these two camps, the reality is that a...
Are you ready for your Software-Centric Makeover?
14 October, 2015 by Joe McGarvey, Director of Marketing
“57 Channels — and nothin’ on.” An expanded version of that 1992 lament from Bruce Springsteen is now the mantra of so-called cord cutters, who claim their major beef with PayTV service bundles is paying for hundreds of channels that carry content they’ll never watch. But you won’t hear me...
IP networking is now #2 on broadcasters’ list of key technology trends
27 August, 2015 by Joe McGarvey, Director of Marketing
The media industry is rapidly approaching a tipping point. The agility and cost/performance benefits of IT technologies are becoming too compelling for media companies to continue to invest exclusively in SDI-based infrastructure equipment. The evidence in favor of media professionals transitioning...