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January 6th, 2015 by Sarah Foss
It will surprise no one even the least bit familiar with advertising that programmatic, as determined by the Association of National Advertisers (ANA) earlier this month, is the 2014 marketing word of the year.
What is shocking is that despite all the hype and hoopla accompanying the term, the...
January 6th, 2015 by Glenn LeBrun
When did your Chief Financial Officer last review your Disaster Recovery (DR) plan? Has your CEO seen it recently? When did you last update your DR plan? Do you feel confident that it will protect you and your media business, and that you have done all you can within reason?
Given well-...
January 6th, 2015 by Paul Green
There is no denying that IT technology has become an integral part of the television production landscape. Communications protocols and control layers of video equipment already speak IP, and it is only a matter of time before the video essence moves through the plant on an IP backbone.
What is...
October 22nd, 2014 by John Mailhot
SDN is the enabling technology of large-scale datacenters. It is part of what makes Amazon, Netflix and Google able to work at scale. Can this technology help us create and maintain large-scale television operation infrastructures? Let’s examine what SDN is, what it does and how it might apply...
September 18th, 2014 by Dick Hobbs
So IBC is done. I have tramped the halls and I have listened to conference presentations. And now I am processing all that information.
One of the big themes for me is that we are an industry in transition. Opinions vary about how long the transition will take, but it is clear that we will move...
September 16th, 2014 by Dick Hobbs
If you only take one word away from IBC2014, then that word is almost certainly going to be “cloud”. Which would be fine, if anyone really knew what cloud means in the context of electronic media.
It is very different in the world of IT. If you are a bank, or a bus company, or a government...
September 15th, 2014 by Dick Hobbs
I think it might have been me, a decade ago, who first used the expression “consumers are looking for the video they want, when they want it, on the device they want it”. It was in quite common usage for a while. Nowadays, no-one has time for such verbosity, so the talk is of TV Everywhere.
The...
September 14th, 2014 by Dick Hobbs
I was talking to the CTO of an IBC exhibitor today, and he came up with the expression “file-based 2.0”. The point he was making was that we have been through the first phase of moving content to files, where we did little more than replace a video format with a data format.
File-based 2.0 is...
September 13th, 2014 by Dick Hobbs
File-based infrastructures – old hat. Software-defined networks – this year’s must-have. IP connectivity – everyone is doing it.
Underpinning it all is a 40-year-old connectivity standard: Ethernet. In the broadcast business we are accustomed to high performance, albeit industry-specific,...
September 12th, 2014 by Dick Hobbs
Charlie Vogt, CEO of Imagine Communications, was one of the participants in the opening keynote session at the IBC conference. He put up a slide which made me stop and think. It was headlined “video has become the ‘killer app’”.
Vogt’s figures – drawn from research by Cisco and...